The prestigious small business Sunday Awards that won the Cat Show Live

Cat Show Live was awarded by an honorable small business Sunday (#SBS) Award, recognition by retail entrepreneur and former dragon Denster Theopaphyra. This admiration lives among elite small business groups that exemplify the cat show as passion, innovation and entrepreneurial excellence.

It was launched in 2010 by small business Theo Paphitis Sunday (SBS) is an initiative designed to celebrate outstanding small businesses across the UK. each Sundayfrom 5pm to 7:30pmSmall businesses are invited to share their stories on X (formerly Twitter) or Instagram, showing their dedication and potential. Theo personally selects six winners each week and amplifies success by sharing the story with his extensive network.

This year, The Cat Show stood out among countless entries, and was recognized at Birmingham’s #SBSevent 2025. There, participants enjoyed an exciting lineup of guest speakers from various industries.

Cat Show Live, the UK’s first non-competitive cat show, is the brainchild of couple duo Peter Bunberry and Samantha Marsh. With over 20 years of collective experience in the cat industry, they are in a unique position to realize this innovative concept. A award-winning entrepreneur recognized by Theo Paphitis, Samantha showed business insights at the acclaimed BBC One Show The Apprentice. In 2017, she was recognized by Theo for her successful venture, Tigga Towers, further establishing her reputation in the industry.

Samantha Marsh and Pete Bunberry attended #SBSEVENT, where they had the opportunity to meet Theo Paphisis. Samantha shared her excitement about the moment, especially when Theo awarded her the honorable #SBSWINNER certificate.

“Getting SBS is a huge milestone for live catshow,” Samantha said. “Being recognized by Theo Paphitis is an honor and a testament to our efforts. We are excited about the opportunity to continue growing our brand.”

For more information about the Cat Show, we’ll be live and keep you updated on upcoming events. https://thecatshowlive.co.uk/the-cat-show-live-2025.